The Brand
Viveur is an Italian independent eyewear brand based in Milan.
All Viveur shapes are created to fit every origin, style and age.
Each model is designed with the right mix of vintage-inspired elegance and contemporary street style in influence.
Our seasonal collections aim to reflect a style that is dedicated to the pleasures of life, those moments that allow you to be yourself and find joy in simple things.
VIVEUR is a word that describes a person who lives the worldliness and always seeks pleasure.
Viveur is the return to the audacity that defines our target: cool people who aren’t afraid to dare, people with strong personality and with an unconditional love for “Made in Italy”.
The materials and production of Viveur glasses are 100% hand-made in Italy using the best technology available.
Our frames are made from Mazzuccheli of Varese’s plates, an historical factory and world’s leader
in production of plates made of cellulose acetate (a natural material that comes from cotton fiber, completely hypoallergenic).
Metal frames are produced by the most experienced artisans of the Cadore area in Italy.
The metal (medical steel) coloration takes place through the galvanic treatment, that gives the metal surfaces characteristics such as hardness, corrosion resistance and aesthetic appeal.
We guarantee the highest quality of our lenses and the best sun protection for your eyes.